You want to look as good as you feel, and retain your youthful appearance for greater confidence in yourself. You work out, eat healthy foods, and take good care of yourself so you can be vital and continue to be productive in your advancing years. The problem is that all this great effort may show in your body, but not your face. The mirror doesn't reflect how you really feel inside. Moreover, squint lines and frown lines can actually make you look more stressed, tired and older than you feel! The good news is that you now can have "the face that fits the body". That's because there is a truly exciting option - a simple, non-surgical way to dramatically smooth and reduce wrinkles in minutes. Some people are even calling it the "lunchtime facelift". It's called BOTOX Cosmetic™ and it's changing the face of cosmetic rejuvenation.

Long history of success

BOTOX® has long been a trusted therapeutic choice for non-cosmetic use. Over 10 years ago, the Canadian government approved BOTOX® (Botulinum toxin type A) for the treatment of ophthalmic disorders associated with muscle overactivity such as misalignment of the eyes and contractions of the eyelids. Since then, it has also received approval to relieve a variety of conditions involving hyperactive muscles - most recently, cerebral palsy in children. Its effectiveness in enabling these patients to resume normal, everyday activity is astonishing, and there are minimal side effects, all of which are temporary and reversible.

Like many medical advances, the wrinkle-smoothing properties of BOTOX® were discovered by inquisitive physicians. One such physician, a Canadian ophthalmologist using injections of BOTOX® to treat ophthalmic conditions in her patients, noticed how it also helped to smooth away the lines around their eyes. Following 10 more years of research and development, a remarkable new cosmetic treatment was born. In April 2001, BOTOX Cosmetic™ was cleared for use in Canada for patients with (glabellar) frown lines.

BOTOX Cosmetic™, when administered by a trained practitioner, takes just a few short minutes. The wrinkle-smoothing result can be seen within days, and can last for 3 - 4 months. It's the simple, noninvasive treatment that is revolutionizing the science of creating more relaxed, refreshed-looking faces.

Today, thousands of patients have discovered the beauty of BOTOX Cosmetic™ injections in helping them looking as good as they feel.